In eCommerce, LTV stands for Customer Lifetime Value, and it’s one of the most important metrics for understanding how valuable a customer is to your business over the long term, not just after their first purchase.
(more…)Category: Shopify
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Best Niches for Shopify Store
Running Facebook ads for Shopify stores can be super profitable, but the key is picking the right niche, ones where:
- People are impulsive buyers
- The product solves a clear pain point or desire
- Visuals can grab attention in a scroll
- Margins allow for ad spend
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